What is a pop up shop? Pop-up retail, also known as pop-up store (pop-up shop in the UK, Australia and Ireland) or flash retailing, is a trend of opening short-term sales spaces that started in Los Angeles and now pop up all over the world. Redding Fashion Alliance is bringing this experiential shopping to downtown Redding. Venus d'Pyro was our first featured popup shop from February 2-March 2, 2018. Learn more about these amazing makers:
About the Designers:
Sandy Scott creates fused glass jewelry, accessories and home products influenced by Asian architecture and textiles from the 30's and 40's. She is constantly absorbing influences and ideas from the world around her. Once she gets an idea, she sketches a loose design and creates patterns. Using these patterns, she cuts and layers the glass to create individual components which are fused in a high temperature kiln before being assembled with silver or gold findings. She often embellishes these pieces with vintage beading.
Sandy is for the most part a self taught artist, with a definite love of diverse methods and materials. Her creative strength is innovation, to see fabric as glass, vegetation as metal sculpture, life as art. I am for the most part a self taught artist, with a definite love of diverse methods and materials. My creative strength I believe is innovation, to see fabric as glass, vegetation as metal sculpture, life as art. I enjoy expressing a single idea in a myriad of ways, just to make certain I have explored my options. Creativity is a gift we all possess and the more we use it, the more complete our experience of the world is. I hope you are all creating something today. Metal sculpture is next on my list. What's on yours?
February 2nd - March 2nd 2018
Redding Fashion Alliance
1698 Market Street - Downtown Redding
Shop Local Wednesday-Saturday 11-4pm
We had a wonderful opening night for our retail shop on February 2nd, 2018!
It was great to see the local community supporting our local designers including Venus d'Pyro. If you missed this event, you can shop this popup shop along with 15 additional local makers and designers.
We are located at 1698 Market Street and we are open
Wednesday - Saturday 11-4pm
Special thanks to our event photographer Jamie Solorio
All images courtesy of Jamie Solorio Photography
The Redding Fashion Alliance celebrated the holiday season and their relocation to the downtown area with a Holiday Open House event on December 22, 2017. Members of the Redding community stopped by 1698 Market Street to tour the maker space, network, mingle, meet the directors, enjoy the refreshments, and find out more about utilizing the organization.
Special Thanks to:
Jan Kearns (catering)
Gini Holmes (volunteer)
Jamie Solorio Photography (images)
Redding Fashion Alliance Receives Grant from The McConnell Foundation to Activate Underutilized Space Downtown
<<<<Redding Fashion Alliance Receives Grant from The McConnell Foundation to Activate Underutilized Space Downtown >>>>
Redding, California (Wednesday, December 20, 2017) -- The McConnell Foundation has awarded the Redding Fashion Alliance a $115,000 grant for the purpose of programming to activate the otherwise-underutilized space in the downtown Redding area. “We are honored that The McConnell Foundation has provided this opportunity for Redding Fashion Alliance to become a part of a growing and thriving downtown. We’re excited to be able to add to the cultural and retail presence that currently exists with other shops including For Elyse, Enjoy the Store, Carousel and Dandelion” said Jan Kearns, Co-Director of Redding Fashion Alliance.
“This grant is such a game changer for the Redding Fashion Alliance, it means so much to have the support of The McConnell Foundation. To celebrate this amazing step we hare hosting a Holiday Open House on Friday, December 22 from 4pm-8pm. Come by and meet the directors, tour the Maker Space, sign up for classes, network, and enjoy some delightful refreshments,” said Robin N Fator Co-Director of Redding Fashion Alliance.
This grant is for programming initiatives such as:
• Teaching sewing and business classes
• Offering a maker space for sewists and designers, complete with sewing machines, a pressing station, and photography studio equipment for day use
• Providing retail environment for local designers to sell their work
• Activating a smart classroom that will be available for meeting and teaching
• Hosting Pop-Up events and a fashion-focused gala event in the fall in the downtown core
• Celebrating Downtown Redding Fashion Week, in conjunction with the Redding Cultural District
The Redding Cultural District is a new, 5-year designation which has been newly- awarded to Redding by the California Arts Council. This activation space at 1698 Market Street (the empty storefront that is the former location of Pages Copy Center) is located within the Redding Cultural District. “Creative placemaking and fostering local makers are both critical strategies for downtown revitalization. Programming a maker space with visually-rich window displays in a high-traffic area will drive foot traffic to the downtown Promenade, just steps away from the Cascade Theatre in the heart of downtown,” said Rachel Hatch, Program Officer for Community Vitality at The McConnell Foundation.
The Redding Fashion Alliance exists to foster and strengthen the local fashion community through education, economic development and collaboration. Its purpose is to support creative people in the local fashion, textile and retail industries. There are 1.8 million fashion industry employees in the U.S., and the U.S. annually spends $370 billion on fashion. Redding has a fashion history with beloved brands like Lorelei’s and Van Eli shoes. Today, skilled sewers are employed in local businesses like Yates Gear, Redding Canvas and more.
A key goal of the Redding Fashion Alliance is to build a skilled workforce that manufacturing businesses can access for industrial sewing. The Alliance aims to fill the education gap in the local area for advanced sewing instruction and design for both children and adults. Currently a vendor for some charter schools, the organization will continue to provide fashion design and sewing instruction to children in Shasta County.
Last month, The Redding Fashion Alliance received a grant of $10,000 from The Women’s Fund: Making Opportunities for Success. This project, a partnership between Redding Fashion Alliance, The Women’s Business Center at JEDI, and One SAFE Place, will provide women affected by domestic violence with training in sewing, financial literacy and entrepreneurship leading to economic self‐sufficiency and living wage jobs.
About Redding Fashion Alliance: The Redding Fashion Alliance exists to foster and strengthen the local fashion community through education, economic development and collaboration. The Redding Fashion Alliance is a fiscal project of the Shasta County Arts Council. More at http://www.reddingfashionalliance.org.
About Co-Director Jan Kearns: As a retired educational administrator with more than 35 years of experience, Jan managed a direct annual budget of $14M and 70 employees. She has authored handbooks on developing and implementing educational programs and services for the California Department of Education and in 2010 was named Special Education Administrator of the Year for the Association of California School Administrators. Since retirement, she cofounded Gold Coast Goods, which makes neckwear that sells in 16 retail shops in 6 states as well as through it’s online website, Etsy, Scoutmob, Facebook, Instagram, and Pinterest.
About Co-Director Robin Fator: In 2009, Robin Fator founded Dark Pony Designs, a handmade women’s wear company. Robin is a self‐taught fashion designer, having first mastered sewing, and then the business of fashion. She is an Etsy certified craft entrepreneurship instructor and teaches others how to be Etsy entrepreneurs at JEDI (Jefferson Economic Development Institute) and is the recipient of a Kiva micro‐loan of $10,000 from 86 funders including many individuals including Reed Hoffman of LinkedIn, but also organizational backers such as Capital One, Carnegie Mellon, Upstart (an online lending company started by ex‐Googlers), and Ernst & Young.
More here: https://www.kiva.org/lend/1091120.
The Redding Fashion Alliance receives a $10,000 Grant for the Making Opportunities for Success Project
The Women's Fund of the Shasta Regional Community Foundationhas awarded the Redding Fashion Alliance, a fiscal project of the Shasta County Arts Council, a $10,000 grant for the Making Opportunities for Success Project. This project, a partnership between Redding Fashion Alliance, The Women’s Business Center at Jefferson Economic Development Institute (JEDI), and One SAFE Place Shasta, will provide women affected by domestic violence with training in sewing, financial literacy and entrepreneurship leading to economic self-sufficiency and living wage jobs. The Redding Fashion Alliance is honored to be one of the recipients selected to receive a grant from The Women’s Fund.
The Redding Fashion Alliance exists to foster and strengthen the local fashion community through education, economic development and collaboration. Its purpose is to support creatives in the local fashion industry. One goal of the Redding Fashion Alliance is to build a skilled work force for manufacturing businesses that require sewing. The overarching purpose of this project is to increase the self sufficiency of women who are current or former clients of One Safe Place by providing an avenue to gain financial independence for themselves and their families.
The funding for this one year project provides the foundation for ongoing training to women in Redding who want to increase their financial self sufficiency through creating or growing a business or finding living wage employment in the Redding area. It will have a direct, positive impact on the growth of the creative economy in the Redding community by giving participants the skills and the knowledge to produce goods that people want and the understanding of sound business decision making practices. This training model fills a gap in locally available education that can be continued and replicated in the future.